St. John Woods, Persiaran Raja Chulan
Land Owner & Developer: Affinity Heights Sdn. Bhd
The project comprises a single 33-storey luxury condominium tower. This residential property is located in Kuala Lumpur's Golden Triangle, close to Bukit Nenas, a protected tropical rainforest within the city. Property critics calls it a slice of opulence. St. John Woods is scheduled for work commencement in the end of 2010.
Award winning PAM architect , KCYS Architects, was appointed as the Project Architect responsible for creating a signature design consisting only of 48 units of sizable condominium units. It will be the lowest density luxury property around the KLCC area. St. John Woods, is a slice of opulence, a home designed with the most discerning individuals in mind, surrounded by a million-year-old protected lush tropical rainforest in the middle of the city
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2011/ July
KUALA LUMPUR: AM-EL Group Sdn Bhd is set to hold a preview for its condominium development called St John Woods Residence this weekend. The developer is confident in selling all the 48 units of the RM180 million development, located on Persiaran Raja Chulan in Kuala Lumpur, during its preview.
AM-EL Group executive director and senior project director Simon Low said St John Woods Residence is currently the only development in the area offering large family sized units.
"We only have 48 units. If it's 480 units then we will be worried. We are giving you a development that is not commonly seen today. What you do see today are the studio units, the one bedroom smaller units. We stand out just like a nice rose in a garden, as our units are all large in size. We are the only developer who is going to launch this particular size in the city centre," Low said to reporters during the media preview on Wednesday, July 13.
An artistic impression of the St John Woods Residence.
The development comprises only 48 luxury units in two adjoining 33-storey towers. There will be one unit per floor and units starts from the eight floor to ensure that each home captures the views of KL City Centre and the Bukit Nanas Forest Reserve. Sizes for its 3+1 bedroom units are 3,660 sq ft and 4,489 sq ft for its 4+1 bedroom units.
Its group managing director Michael K C Low said: "In the Klang Valley, especially in Kuala Lumpur, out of five million people, surely you can find 48 potential buyers. It is up to you to identify where they are now."
The developer will not be targeting the mass market, but rather the niche market. Only a limited number of individuals will be specially invited to the preview event and the developer believes the invitees will be pleasantly surprised when the prices of the units are revealed. The indicative price is about RM900 psf, ranging from RM3.3 million to RM4.4 million per unit. Its maintenance fee would be about 45 sen psf.
St John Woods Residence, on a 0.6-acre leasehold tract, is expected to be completed by June 2014.
Meanwhile, Simon said they plan to develop more niche properties in the future. "We will continue to do what we do best, create more niche market properties. We will be constantly judged by the work that we do. So, we will continue to give you quality homes with reasonable prices. That is our aim and we will do that again and again for all niche properties that we develop," said Low.
AM-EL Group has completed projects across Malaysia worth some RM600 million to RM700 million. Among past projects by the developer include 36 unit condos called
Merc Residence on Jalan Bukit Desa in Kuala Lumpur and Crystal Prestige 1 on Jalan Free School in Penang.
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St John Woods garners warm response
By Clint Loh of theedgeproperty.com
Friday, 22 July 2011 16:12
KUALA LUMPUR: St John Woods Residence, an upcoming luxury condominium development in Kuala Lumpur's Golden Triangle, is receiving good response as 22 out of its 48 units have been reserved by interested buyers since its preview launch on July 16.
"The response has been very encouraging as we exceeded our sales target. We expected about 30% or 15 units to be booked, but we achieved 22 units in just two days," said Simon Low, executive director and senior project director of the project's developer AM-EL Group Sdn Bhd.
The invitation only preview launch held last weekend saw a turnout of 80 people. "We want to offer a quality product for the price quoted," Low said. Prices start from RM900 per sq ft with unit prices ranging from RM3.3 million to RM4.4 million.
"Those who booked the units are in their 40s to 50s and there was one buyer in his 70s. Some wanted to move from their landed homes for security reasons," Low told The Edge Financial Daily.
An artistic impression of St John Woods Residence.
"They were mostly locals and a few foreigners, including two from Singapore and one from Australia. These are high-net worth individuals who cared more about the product, such as its management and finishing, and worried less about the financing," he added.
Located on a 0.42ha leasehold site in Persiaran Raja Chulan, St John Woods neighbours the Bukit Nanas Recreational Forest, the only remaining virgin rainforest in Kuala Lumpur. With a central location in KL city, it is also only minutes away from KLCC and Pavilion KL.
Low said St John Woods stands out as it is currently the only development in the area offering large family-sized units. Sizes for its 3+1 bedroom units are from 3,660 sq ft and 4,489 sq ft for its 4+1 bedroom units.
The project has a gross development value (GDV) of RM180 million and is expected to be completed by June 2014. Its 48 units will be in two 33-storey towers with one unit per floor starting from the eighth floor to ensure that each home captures the views of KLCC and the forest reserve. There will be eight parking levels with a total of 172 bays, including 20 for visitors.
There will be also be private lift lobbies for each home while facilities include concierge services, a chauffeur's lounge, a gym, Pilates/yoga room, saunas, multipurpose room, barbeque area, general storeroom and an infinity pool. Units will have a maintenance fee of about 45 sen psf.
Established in 1982, AM-EL Group's core businesses are property development, construction and property management, spanning across Peninsular Malaysia. It has developed and sold 10 residential and three commercial projects such as Dataran Merdeka and Merc Residence in KL, Dataran Pahlawan in Melaka, and mixed residential development Crystal Prestige in Penang. These developments are worth more than RM600 million. |
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